August 15, 2025

Total Wine & More Opening First Location in Shreveport

News Summary

Total Wine & More is preparing to open its first store in north Louisiana at 7081 Youree Drive, Shreveport. This ‘alcohol supercenter’ will feature an extensive selection of wines, spirits, and beers, with renovations costing over $2.1 million currently underway. The new store has raised concerns among local retailers about potential impacts on liquor sales. While details about the official opening date are not yet available, significant excitement surrounds this entry into the local market.

Shreveport

Total Wine & More is set to open its first location in north Louisiana at 7081 Youree Drive in Shreveport, LA, which is located at the site of the former Conn’s HomePlus. The anticipated opening of the store marks a significant entry into the local market for alcoholic beverages, especially given the company’s reputation as an “alcohol supercenter.” With a wide array of products, Total Wine & More offers an extensive selection of 5,733 types of wine and 5,503 types of spirits available for order through its website, along with an assortment of beers, seltzers, THC-infused drinks, and gifts.

In May, a commercial remodel building permit was issued for the new store, with renovations estimated to cost over $2.1 million. According to the city of Shreveport’s permits office, the store is currently awaiting final inspections from various trades before it can apply for a Certificate of Occupancy.

The store is being constructed next to a Lowe’s Home Improvement store, with TDS Construction Inc., based in Bradenton, Florida, serving as the general contractor for the project. While specific details regarding an official opening date have not been disclosed by the company’s management, the progress on the renovations indicates a potential opening in the near future.

Local Market Concerns

Cuban Liquor & Wine Co., expressed the view that the new store could disrupt local liquor sales, particularly for larger retailers such as Brookshires, Kroger, Albertsons, and Walmart. Nuckolls anticipates that the presence of Total Wine may not foster an expansion in the overall market for alcoholic beverages. Instead, it may lead to increased availability of specific brands within the region.

The local liquor market is also experiencing a shift, as trends toward CBD and THC-infused beverages gain popularity. Sales of these products are reportedly outpacing traditional options like gin and champagne. In response to these changing consumer preferences, Nuckolls plans to increase offerings of non-alcoholic products, including liquor-like alternatives to beer and wine.

Future Developments

Total Wine & More currently operates 285 locations across the United States, with four existing stores in Louisiana located in Lafayette, Baton Rouge, Metairie, and Mandeville. By expanding into Shreveport, the company aims to tap into the growing market for alcoholic beverages in the area. However, local retailers must adapt to compete as the introduction of a new, larger competitor may change the dynamics of liquor sales in the region.

As the construction progresses and the opening date approaches, both local residents and business owners are keeping a close eye on the developments at the new Total Wine & More location. The added competition may ultimately reshape the local market landscape for alcoholic products in Shreveport and surrounding areas.