Shreveport Welcomes Shoppers on Small Business Saturday
This holiday season, Shreveport is buzzing with excitement as local businesses roll out the red carpet for holiday shoppers during Small Business Saturday. This charming event, which takes place every year following Black Friday, is a wonderful opportunity for residents to dive into their community while snagging some fantastic deals.
According to the U.S. Small Business Administration, shoppers collectively spent a whopping $17 billion at local businesses last year—an impressive figure that highlights the importance of supporting these cherished community staples. Since the holiday’s inception in 2010, total annual spending on Small Business Saturday has reached over $201 billion, benefiting the very heart of America: our small businesses.
Why Shop Small?
Local business owners passionately advocate for shopping small, not just for the unique finds but also for the community impact it creates. Carrie Restel, owner of The Grove, located at 107 N. Spring Street, emphasizes that when you spend money at big-box retailers, it vanishes out of the community. In contrast, supporting independent shops means that every dollar goes right back into local initiatives.
“When you shop the little guys, all that money comes right back into the community,” Restel stated. The Grove features 54 vendors, each managing their own small business, and many of these businesses are instrumental sponsors of community events, ranging from school fundraisers to local charities.
The Heart of the Community
Small business owners are united in their message about the significance of shopping local during this festive season. JoBeth Sheppard, who owns both Parish Girls and Simply Chic at 6120 Line Avenue, expressed her gratitude for the surge of shoppers showing up to support them. “It’s truly exciting to see so many people come out,” she shared. “We’ve had a busy Black Friday, and we hope to see the same enthusiasm on Small Business Saturday.”
Sheppard reminded shoppers that every purchase contributes to local sports teams, schools, and charities. It’s not just a transaction; it’s an investment in the community’s well-being.
Building Lasting Connections
Shopping at local stores often creates a friendly atmosphere, turning customers into friends. Justin Jahnke reminisced about visiting The Enchanted Garden at 2429 Line Avenue when he was a child, where the whimsical toys he bought became an essential part of his childhood. Now, as an adult, he still feels the magic each time he steps into the beloved shop.
Deb Cockrell, the owner of The Enchanted Garden for an astounding 44 years, shared that Small Business Saturday is a wonderful chance to show appreciation for loyal customers. “Our customers have become our friends, and that’s the best part of this holiday weekend. We get to see everyone,” she beamed.
Join the Movement
As we dive deeper into the holiday shopping season, Shreveport’s small businesses are inviting everyone to join the movement of buying local. Each purchase not only contributes to the livelihood of those who run these shops but also helps build a stronger, more connected community. So, if you’re looking for that special gift or just want to treat yourself, remember that by shopping small, you’re making a significant difference right in your own backyard.
This Small Business Saturday, let’s celebrate the heart and soul of Shreveport by supporting those who have continuously supported our community.

Author: STAFF HERE SHREVEPORT WRITER
The SHREVEPORT STAFF WRITER represents the experienced team at HEREShreveport.com, your go-to source for actionable local news and information in Shreveport, Caddo Parish, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Mudbug Madness Festival, Red River Revel Arts Festival, and Independence Bowl. Our coverage extends to key organizations like the Shreveport-Bossier Chamber of Commerce and Shreveport Regional Arts Council, plus leading businesses in gaming, healthcare, and energy that power the local economy such as Horseshoe Casino, Ochsner LSU Health, and Atmos Energy. As part of the broader HERE network, including HEREBatonRouge.com and HERENewOrleans.com, we provide comprehensive, credible insights into Louisiana's dynamic landscape.

