Shreveport Native Enters Beauty Industry with Nail Company
Shreveport, Louisiana – A new wave of entrepreneurship is hitting Shreveport as local native Monyetta Shaw-Carter makes her mark in the beauty industry by launching her company, Keep it Classy Nails. Known as a television personality and author, Shaw-Carter aims to offer luxurious, press-on nails that cater to fashion-forward individuals.
A Strong Foundation
Monyetta credits her success to her upbringing, describing it as “the best upbringing ever.” With a close-knit family background and strong ties to her local church, she emphasized the influence her childhood had on her current pursuits. “I was super active in high school, the leading lady of the dance line, the president of my class—all that good stuff,” she recalled.
From Radio Host to Entrepreneur
Shaw-Carter’s career took off when she began her journey in radio as a host for a local hip-hop and R&B station in Shreveport. Nearly 13 years ago, she founded the Evan Grace Group and opened a boutique in Atlanta called Emerlyn & Ester Boutique. With her passion for helping others, she also entered the world of publishing, writing books inspired by her experiences as a mother.
Embracing Challenges
Having appeared on reality shows such as The Real Housewives of Atlanta and Atlanta Exes, Shaw-Carter shared her personal challenges, including her relationship with R&B singer Ne-Yo. These experiences motivated her to write self-help books, empowering others through her journey. “I let my children’s father back into their lives because I was watching you and seeing how you do it so effortlessly,” she noted, emphasizing the importance of being a positive example for her children.
Excitement for Shreveport’s Future
Proud of her roots, Shaw-Carter is enthusiastic about the recent improvements in Shreveport’s entertainment landscape. With the arrival of G-Unit Studios, she believes the city will witness an economic renaissance, creating opportunities and jobs for locals. “It’s back, and it’s going to give so many people in the community opportunities,” she said. “It’s part of giving back, which is what I’m all about.”
The Future of Keep it Classy Nails
As she steps into the beauty industry, Shaw-Carter aims to inspire and uplift others. Through Keep it Classy Nails, she hopes to provide not just luxury products, but an uplifting message about perseverance and entrepreneurship. “I’m so excited for what’s to come,” she added.
Author: STAFF HERE SHREVEPORT WRITER
The SHREVEPORT STAFF WRITER represents the experienced team at HEREShreveport.com, your go-to source for actionable local news and information in Shreveport, Caddo Parish, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Mudbug Madness Festival, Red River Revel Arts Festival, and Independence Bowl. Our coverage extends to key organizations like the Shreveport-Bossier Chamber of Commerce and Shreveport Regional Arts Council, plus leading businesses in gaming, healthcare, and energy that power the local economy such as Horseshoe Casino, Ochsner LSU Health, and Atmos Energy. As part of the broader HERE network, including HEREBatonRouge.com and HERENewOrleans.com, we provide comprehensive, credible insights into Louisiana's dynamic landscape.
